Helping Parents Feel in Control Again

Google and YouTube ran a campaign for parents: making the internet safer for kids and teens. It showed the tools families already have, Family Link, SafeSearch, YouTube Kids and supervised accounts, in the UK, the US, Canada, France, India and beyond, in social feeds, on TV, in airports and on outdoor screens.

Tim Lahan drew the characters and set the art direction. I did all of the animation, every film, loop and animated poster, from the first motion tests to the final files for each format. The same scenes had to work as square 15-second films, short cuts for social, tall posters and very wide outdoor screens, so each one had to read at a glance, at any size.